Privacy & Cookies Policy

Privacy & Cookies Policy

Last updated: 17 August 2026

This policy explains what personal information Great Impressions collects when you use
greatimpressions.biz, why we collect it, who else can
receive it, and the choices you have. It also lists every cookie and tracking technology on the site,
and how to switch them on or off at any time.

We have written this in plain English on purpose. If anything here is unclear, email
info@greatimpressions.biz and we will explain it.

1. Information we collect

Information you give us. When you fill in a form on our site, or email or call
us, we collect what you choose to tell us: typically your name, email address, phone number, company
name, and whatever you write in your message. We only ask for what we need in order to reply or to
provide the service you are asking about. Please do not send sensitive information such as financial
account details, health information or government ID numbers through a website form.

Information collected automatically. If you agree to it, our analytics and
advertising tools record your IP address, the approximate location it suggests, your device and
browser, the pages you view, how you arrived at our site, the links you click and how long you stay.
We treat all of that as personal information, including your IP address and the identifiers stored
in cookies, because it can be linked back to you or to your device.

We do not record your session. We do not use session-recording or screen-replay
tools, we do not capture what you type before you submit a form, and we do not use services that try
to work out which company you are browsing from. Nothing in this section is collected until
you agree — see section 3.

Information from working with us. If you become a client, we hold the contact,
account and billing information needed to run the engagement and to invoice you. That information is
covered by this policy too.

2. Why we use it

• To answer your inquiry and to provide the services you have asked for.
• To send you information about our services, where you have asked us to or where you are an
  existing client. Every marketing email has an unsubscribe link and we act on it.
• To understand how the site is used, so we can improve it.
• To measure whether our own advertising works, and to show our ads to people who have visited
  the site.
• To keep the site secure and to stop spam and abuse.
• To meet our legal, tax and accounting obligations.

We identify the purpose before or at the time we collect the information. In some cases the
purpose is obvious and your consent is implied — for example when you give us your details as part
of placing an order.

3. Consent, and how we handle tracking

This is the part most website policies get wrong, so we want to be plain about it.

Nothing in the Statistics or Marketing categories runs until you say yes. When
you first arrive, only the strictly necessary items load. Every analytics tool, every advertising
pixel and every embedded video or map is held back, inert, until you make a choice on the cookie
banner. This applies to every visitor, wherever you are, not only to visitors from places where the
law demands it. A banner that appears while the tracking runs behind it is worth nothing, and we
have deliberately not built one of those.

We keep the list short on purpose. In August 2026 we audited every tracker on
this site and removed six of them, because a tool nobody is actually using is not worth asking you
to accept. What remains is listed in full in Part 2.

You can change your mind at any time. A Manage cookies button sits in
the bottom-left corner of every page. Open it to turn categories on or off, or to withdraw consent
entirely. Withdrawing is exactly as easy as giving it.

We keep a record of your choice. When you decide, we store the date and time,
which categories you agreed to, which version of this policy was in force, and the page you were on.
That record is tied to a random reference generated in your browser. It contains no name, no
email address and no IP address, and we cannot use it to work out who you are. We keep it
so we can show, if we are ever asked, that consent was properly obtained.

Your choice is remembered in a cookie called gi_consent for 12 months, after which we
ask again. Clearing your browser cookies clears it too, and the banner will reappear.

4. Who else can receive it

We do not sell your personal information for money. We want to be straight with
you about what does happen instead. Two companies can receive information about your visit, and only
if you agree: Google, which provides our website statistics, and Meta,
which runs the Facebook and Instagram advertising we buy. Meta can match your visit to your Facebook
or Instagram account. Under Florida and California privacy law that can count as “sharing” personal
information for cross-context behavioral advertising, even though no money changes hands.
If you do not consent to Marketing cookies, none of that sharing happens.

Separately, we use trusted suppliers who handle information strictly on our behalf and on our
instructions: our website host, our email provider, our accounting system and our
customer-management system. They are not permitted to use your information for their own purposes.
We can tell you who they are on request.

We may also disclose information where the law requires or permits it, or to establish or defend
our legal rights.

5. How long we keep it

• Inquiries that do not become work: up to 24 months, then deleted.
• Client records: for the life of the engagement, then for as long as tax and
  accounting rules require, currently seven years.
• Consent records: at least 24 months from the date of the decision, and for as long as we need to demonstrate compliance.
• Analytics data: for the retention period set by the provider. Where we can
  choose, we set the shortest option that still gives us useful reporting.

6. Your choices and your rights

Whether or not any particular privacy law applies to a business our size, we will honor these
requests from anyone who asks. You can ask us to:

• tell you what personal information we hold about you, and give you a copy;
• correct anything that is wrong or out of date;
• delete information we no longer have a good reason to keep;
• stop sending you marketing email;
• stop using your information for targeted advertising.

Email info@greatimpressions.biz. We will respond
within 45 days, at no charge. We may need to confirm who you are first. In limited cases the law
allows us to withhold information — for example where releasing it would reveal information about
someone else, or would breach a legal or security restriction — and if that happens we will tell you
why.

You can also change your cookie choices at any time with the Manage cookies button, and
control cookies through your browser settings (see Part 2).

7. How we protect it

Personal information is protected by safeguards appropriate to how sensitive it is. The site runs
over an encrypted connection, access to our systems is limited to people who need it, and we take
all reasonable precautions against loss, misuse and unauthorized access. No website can promise
perfect security, and if something goes wrong that affects you, we will tell you promptly.

8. Children

Our site and services are aimed at businesses and are not directed at children. We do not
knowingly collect personal information from anyone under 13. If you believe a child has given us
information, email us and we will delete it.

9. Other websites

Our site links to other websites that this policy does not cover. We try to link only to sites
with good privacy standards, but once you leave our site this policy stops applying and we are not
responsible for how those sites handle your information. We suggest you read their privacy
statements.

10. Changes to this policy

If we change this policy we will update the date at the top. If a change affects how we use your
information or which trackers we run, we will ask for your cookie choices again rather than relying
on consent you gave to an older version.

11. How to contact us

Questions, requests or complaints about this policy or our privacy practices:
info@greatimpressions.biz or
(863) 397-3646. We are a remote business and do not operate a public
office; email reaches us fastest.

Part 2 — Cookies and similar technologies

What these are

A cookie is a small file stored on your device when you visit a website. We also use technologies
that do the same job: tracking pixels, which are invisible images that report back that a page was
loaded; scripts that store data in your browser; and embedded content such as videos and maps that
set their own cookies the moment they load. Where this policy says “cookies”, it means all of
these.

The three categories

The banner groups everything into three categories. The first is always on, because the site
cannot work without it. The other two are off until you turn them on.

Strictly necessary — always on

Needed for the site to work, to keep it secure, and to remember your cookie choice. These are not
used for tracking or advertising and cannot be switched off.

Statistics — off until you agree

These help us understand how the site is used, so we can improve it: which pages get read, where
visitors come from, and where they give up.

Marketing — off until you agree

These measure whether our advertising works and let us show our ads to people who have visited the
site. This category also covers embedded content that would otherwise set its own cookies as soon as
a page loads.

Changing your choices

Use the Manage cookies button at the bottom-left of any page. You can switch Statistics
and Marketing on or off separately, and the change takes effect immediately.

You can also control cookies through your browser settings, which let you block cookies, delete
the ones already stored, or warn you before one is set. Most browsers accept cookies by default.
Remember that browser settings apply to every site you visit, not only ours, and that blocking the
strictly necessary cookies will stop parts of our site working — including our contact forms, and
our ability to remember that you asked us not to track you.

Do Not Track and Global Privacy Control

We hold all tracking back until you consent, so every visitor starts out opted out by default.
That is a stronger protection than a Do Not Track or Global Privacy Control browser signal would give
you here, and it applies whether or not your browser sends one.